7 Questions You Need To Ask About Food Packaging In The Next Normal
Welcome to our three-part series featuring key takeaways from our recent supply chain insights webinar in Asia. In part two, Swami SV, our Senior Director, Sustainability, Packaging Development, and Innovation, presented on the topic of Unwrapping The Packaging Momentum in Asia and offers food for thought with seven key questions about packaging in the next normal.
(1) Are your packaging designs and handling processes contactless-ready?
It’s essential that your packaging is designed and formatted to minimize contact points between people handling packages.
(2) Are you automation-ready?
One way to minimize contact between humans and products is automation. But you can’t automate unless you design and use the right packaging.
(3) Is your packaging secure and hygienic?
Safety and hygiene awareness among consumers has risen dramatically since the pandemic broke. To win their trust, you need to keep abreast of important innovations in packaging security.
(4) Is your packaging right-sized for its purpose?
Consumers are equally sensitive to sustainability issues, including the challenges around waste disposal. Which makes it more important than ever to ensure your products are not over-packaged.
(5) Is packaging part of your digital journey?
As the shift to digital accelerates, embedding technologies such as near-field communication and augmented reality into your packaging offers memorable, exciting ways to engage customers.
(6) Does your packaging meet regulations and compliance standards?
The pressure to meet regulations and standards has risen to a new level since the start of 2020. Building compliance into packaging from the concept and design stage is fundamental.
(7) Above all, is your packaging planet-friendly?
Consumers want food that is produced, packaged, and delivered with the planet in mind. Listen closely to their concerns, because they will continue to shape the future of packaging.
Check it out – in full
Its well worth listening to the details of Swami SV’s insights in full - grab a coffee and spend the next 13-minutes learning about this fascinating topic.
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Contributing Authors: Gwendy Krijger, Swami SV